Awareness days to inspire your content in May 2024
We’re moving into May and what better way to start AND end a month than with a Bank Holiday Weekend. We begin with the Early May Bank Holiday and close the month with the Whitsun long weekend (and half term to follow for some of us)
May is also a bumper month of awareness days from fun ones like National Biscuit Day to health focussed dates such as Dying Matters Week. I’d recommend sprinkling these days sparingly throughout your Instagram feed to share a funny/interesting/thought provoking post to connect with your ideal customers around a shared interest.
Select a few days that mean something to you, that help you to tell a business story or feel right for supporting how you market your product or service.
I’ve highlighted a few of my favourites from this month, and listed the rest of these special days. Most of them are UK based but there are few fun US and Worldwide dates dropped in there too where I think there may be social media content opportunities for my community.
Tap on each of the events below and they will take you directly to the organiser’s page or to more info.
*If I’ve missed any key dates, I apologise, this is no easy job and I’m providing this to you for free.
*Please check all dates before using them in your marketing. It is your responsibility to check the accuracy of the information. I’m just sharing my own research to make life easier for you.
*Lastly please do bring any dates I have missed to my attention and I can add them in for others to view.
A few May highlights
No Mow May
May
Free the wildflowers in your lawn so they can provide a feast for pollinators, tackle pollution and atmospheric carbon.
Int'l Dawn Chorus Day
5th May
Spring is the best time for birdsong so set your alarm early to be a part of one of nature’s most uplifting wonders.
National Stationery Week
13th-19th May
To celebrate writing by hand, today is the day to declare that you are indeed a ‘Stationery Addict’ and proud of it!
World Meditation Day
21st May
A gentle reminder that if you’re looking for less stress and more calm, meditation is an option.
More May Awareness Dates
May Measure Month – blood pressure
Local & Community History Month
29 April – 5 May – National Gardening Week
1st May – Beltane Fire Festival
1st – 8th May – Time For A Cuppa Week (Dementia UK)
29th April- 5th May – Maternal Mental Health Awareness Week
6th – 12th May Deaf Awareness Week
6th – 12th May – Children’s Book Week (US)
2nd May – International Harry Potter Day
4th May Firefighters’ Memorial Day
5th May – International Day of the Midwife
6th – 12th May – Sun Awareness Week
6th May – Early May Bank Holiday
6th May – World Ankylosing/Axial Spondylitis Day
6th – 12th May – Dying Matters Week
8th – 14th May – Red Cross Week
8th May – World Ovarian Cancer Day
9th May – Celebrate Europe Day
11th May – Eat What You Want Day
11th May – National Twilight Zone Day (US)
11th May – World Ego Awareness Day
11th – 12th May – National Mills Weekend
11th May – World Fair Trade Day
11th – 17th May- ME Awareness Week
12th May – National Limerick Day
11th-12th May – World Topiary Day
12th-18th May – Food Allergy Awareness Week
12th May – National Children’s Day Uk
13th – 19th May – Dementia Action Week
13th May – Writing for Health & Healing Day
13th – 26th May – Foster Care Fortnight
13th May – 13th June – National Smile Month – teeth
13th-19th May – Salt Awareness Week
13th – 19tht May – Learning at Work Week
13th – 17th May – Water Saving Week
15th May – 15th June – Tourettes Awareness Month
16th May – Coeliac Awareness Week
18th May – World AIDS Vaccine Day
18th May – International Museum Day
18th – 26th May – National Doughnut Week – The Children’s Trust
20th – 24th May – Walk to School Week
20th – 26th May – Action for Brain Injury Week
21 May – International Tea Day
22nd May – Sherlock Holmes Day
25th May – 9th June – The Big Paddle Cleanup
25th May – 2nd June – Children’s Gardening Week
27th May – 9 June – British Tomato Fortnight
27th May – Spring Bank Holiday
29th May – International Day of UN Peacekeepers
29th May – Restoration Day / Oak Apple Day
31st May – World No Tobacco Day
I hope this list of special awareness days for May help inspire some fresh content. Are there any opportunities to share a funny/business/personal story that might resonate with your community and/or your ideal customer?
Content made easy
If you would like further help in planning your content for Instagram for the month, take a look at my Content Power Hour. An outcome driven 121 session or series of sessions where you’ll go away with an armful of inspiration and ideas and a plan to follow.
If you have questions, please do get in touch.
Wishing you a great month!
Sarah x